Altos Radar

Altos Radar

Introduction

Introduction

Altos Radar launched the world’s first mass-produced 4-chip cascaded imaging radar—pushing the boundaries of vehicle perception systems. This breakthrough demanded not only functional performance, but a form that communicated precision, integration, and trust at first glance.

Year

2025

Industry

Autonomous Radar Sensors

Scope of work

/

Branding

/

CG

/

Industrial Design

Timeline

2 weeks

Introduction

Altos Radar launched the world’s first mass-produced 4-chip cascaded imaging radar—pushing the boundaries of vehicle perception systems. This breakthrough demanded not only functional performance, but a form that communicated precision, integration, and trust at first glance.

Year

2025

Industry

Autonomous Radar Sensors

Scope of work

/

Branding

/

CG

/

Industrial Design

Timeline

2 weeks

Challenges

Challenges

Challenges

The stylized "A" doubles as a visual emitter cue and plays on triangulated radar principles. Finned architecture inspired by both airflow and stealth tech. Concept allows flexible mount points on bumper, fascia, or roofline integration

I was brought in to create high-fidelity visual assets and a design identity that could scale—from industrial housing to brand-forward messaging. The goal: to deliver a visual language that conveyed the sophistication under the surface, while supporting manufacturability and platform integration. From thermal flow and sensor placement to aerodynamic contouring and production-ready assembly, the radar’s enclosure had to deliver on both engineering and emotional dimensions. It needed to look as advanced as it functioned.

Final thoughts

Final thoughts

Final thoughts

The CG assets are a key part of their business growth, serving as a powerful tool for attracting new clients and strengthening relationships with existing partners.

Thomas Parel

Have a project in mind?

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Let’s talk.

Tell me about your product—whether it’s a technical issue, hardware system, or something that still lives in your sketchbook or vision board.

Quick response.

From concept sketches to DFM-ready CAD, I move fast and work clean.

Clear next steps.

You'll get a direct, detailed response - no fluff, just what it takes to get your product moving.

VP of ID

Toughbuilt Industries

Thomas Parel

Thomas Parel

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

Let’s talk.

Tell me about your product—whether it’s a technical issue, hardware system, or something that still lives in your sketchbook or vision board.

Quick response.

From concept sketches to DFM-ready CAD, I move fast and work clean.

Clear next steps.

You'll get a direct, detailed response - no fluff, just what it takes to get your product moving.

VP of ID

Toughbuilt Industries

Thomas Parel

Thomas Parel

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

Let’s talk.

Tell me about your product—whether it’s a technical issue, hardware system, or something that still lives in your sketchbook or vision board.

Quick response.

From concept sketches to DFM-ready CAD, I move fast and work clean.

Clear next steps.

You'll get a direct, detailed response - no fluff, just what it takes to get your product moving.

VP of ID

Toughbuilt Industries

Thomas Parel

Thomas is a rare talent who is able to rapidly ideate, sketch and model innovative products, and make it look easy. He's a remarkable talent with high energy, offset by strong character and humble friendliness. He shares his knowledge freely with others. Thomas is a great fellow!.

Thomas is a rare talent who is able to rapidly ideate, sketch and model innovative products, and make it look easy. He's a remarkable talent with high energy, offset by strong character and humble friendliness. He shares his knowledge freely with others. Thomas is a great fellow!.

Doug Ritterling

Director of Industrial Design- Hoover

Doug Ritterling

Director of Industrial Design- Hoover

When it comes to defining a visual brand language from scratch, his ability to create and invent in uncharted territory is unmatched. Everything Thomas touches is cool his designs ooze passion and inspire desire. He is definitely the active ingredient.

When it comes to defining a visual brand language from scratch, his ability to create and invent in uncharted territory is unmatched. Everything Thomas touches is cool — his designs ooze passion and inspire desire. He is definitely the active ingredient.

Jaime Caso

Director of Product Design- Matador Products

Jaime Caso

Director of Product Design- Matador Products

THOMAS PAREL

THOMAS PAREL

THOMAS PAREL

Industrial Grade
Industrial Design

Industrial Grade
Industrial Design